Kilkari WhatsApp Pilot Underway in Haryana and Jharkhand

The pilot with Kilkari WhatsApp content was launched in select geographies in two Hindi speaking states – Haryana and Jharkhand – earlier this year. As part of the pilot intervention, we trained Accredited Social Health Activists (frontline health workers – ASHAs) to conduct baseline and endline surveys with about 500 pregnant women enrolled for the